Von Barbarov culture

Since 2015, investing in people, building a legacy and establishing a culture of continuous improvement.

Our story

It began with a chair in a home kitchen.

In 2015, with no money and no structure, only the conviction that something serious could be built from scratch.

The brand

  1. 2015

    In the home kitchen

    One chair in the kitchen and, later, the waiting room of a friend’s studio. That is how it all began.

    Old photo of the first Von Barbarov chair, in the home kitchenVon Barbarov chair in a friend’s studio, in 2015
  2. 2016

    The first barbershop and the School

    The first place that looked like a barbershop. The same year, Barbarov School was born, and it has since trained more than 500 professionals.

    The first Von Barbarov team working at the first barbershop
  3. 2020

    One of the most established in Curitiba

    Von Barbarov becomes one of the best-known and most established barbershops in the city.

    Front of the Von Barbarov Boqueirão location
  4. 2021

    The Club is born

    Von Barbarov is one of the first subscription barbershops in Brazil.

    A service at Von Barbarov, in 2021
  5. 2024

    Recognition and the opening of the Kennedy location

    Recognized by the Legislative Assembly of the State of Paraná for the quality of its service to clients, Von Barbarov opens the Kennedy location.

    Front of the Kennedy location, opened in 2024

The story of Cleverson and Simone Miquelasso

  1. 2016

    A student in the first class

    Cleverson joins the first Barbarov School class and, the same year, is already working at the shop as a barber.

    Students of the first Barbarov School class, in 2016Cleverson at the first Von Barbarov location, in 2016
  2. 2017

    Further training

    He studies with Seu Elias, one of the greatest barbering educators in Brazil.

    Training with Seu Elias, in 2017
  3. 2020

    A barbershop of his own

    Together with his wife, Simone, he builds his own barbershop from scratch, with an American sports theme. Today it is the Xaxim location of Von Barbarov, with the U.S.A Concept signature.

    Cleverson working at the opening of his barbershop, in 2020
  4. 2023

    U.S.A Barber

    It gains ground in the market and is recognized for the excellence of its work.

    Inside the U.S.A barbershop, today the Xaxim location of Von Barbarov
  5. 2024

    Discipline beyond the chair

    Cleverson and Simone bring the same method from the business to sport: consistency, process and results.

    Cleverson and Simone at a bodybuilding photo shoot, in 2024
  1. 2025

    The student returns, now as a business owner

    Cleverson and Simone buy Grupo Von Barbarov.

  2. Today

    Three locations in Curitiba

    Boqueirão, Xaxim (U.S.A Concept) and Kennedy. Eleven years later, the same care in every appointment. More than 500 professionals have trained at Barbarov School since 2016.

What we believe

An ecosystem of men’s self-care.

For us, the chair is more than a workstation. It is a place where every client should leave better than he arrived, not because the scissors hold some trick, but because every detail carries a commitment to what we do: the space, the service, the work itself and the culture of our team.

  • For the client, a place of trust: care that continues beyond the chair.
  • For those who are starting out, Barbarov School: investing in the next generations of barbers.
  • For those who stay, commitment: continuous growth and personal recognition.

Join our team

Want to build your career with us?

Von Barbarov opens doors for people hungry to grow, from barber to location partner.

Just starting out in the craft?Discover Barbarov School

Frequently asked questions

Questions about our story

What people ask us most about Von Barbarov.

Still have a question? Talk to our team

Von Barbarov began in 2015, in a home kitchen, with the goal of building a business that made an impact. Over the years it stood out in the market and today has three locations. It is known as one of the best and most established barbershops in Curitiba.

Von Barbarov is owned by Cleverson, together with Simone Miquelasso. Cleverson was a student in the first Barbarov School class, in 2016, and bought the group from the brand’s founder, Augusto Simon.

It is the education arm of Grupo Von Barbarov, responsible for training more than 500 professionals and for generating more than R$30 million in the barbershop segment through its students. For classes and dates, talk to Barbarov School. Discover Barbarov School

It is the Xaxim location, with the American sports concept.

Yes. The work is formalized through a partnership agreement with the partner salon, so a MEI (Brazilian microentrepreneur registration) is required.

An environment that invests in professional recognition and growth. A path of freedom with responsibility. Earnings above the market average and accelerated growth. Want to apply? Join our team.